E-Notes or Cover Letters…are you confused?

DELETE-DELETE-DELETE. We are all overwhelmed these days with too much information– emails, text messages, Facebook posts, tweets, linkedin messages, blogs, and more.  Typically, in about 2 or 3 seconds, we rapidly skim these items to see if we are going to pay attention to them or delete them. So how do you get a recruiter to pay attention to YOUR cover letter…the one that enlightens them with all of the wonderful reasons why you are the best person for the job?

You might wonder if you should even send a cover letter at all? Yes! Well, sort of. But…not too much. Confused?  The real question is, “should you send an e-Note or a Cover Letter?”  Sending a resume alone is not enough. Providing a cover note fosters an opportunity to influence the recruiter and distinguish yourself from others (many of whom do NOT send one).  Traditional cover letters are about a half to three quarters of a page in length and go into detail about your background, your value, and how you can contribute to the company. The newer “e-Note” is a more concise version of that same letter, and can be a short paragraph or up to about a third of a page of information. It is not sent as a separate attachment. It is written in the body of an email with your resume attached. Or, in the case of job boards, it may be a few a few powerful sentences created in their designated “box.”

In a recent E-Summit training webcast delivered by “Career Gurus,”  Wendy Enelow and Louise Kursmark (via www.resumewritingacademy.com and www.careerthoughtleaders.com ), some crucial tips were provided on creating a powerful e-Note that gets noticed:

  • Keep it brief
  • Be sure to grab the reader’s attention with most important / relevant accomplishments
  • Use the subject line of  your email to convey expertise
  • Add contact information to an auto generated “signature block”
  • Be sure to convey why you fit the position

Follow these wise tips from Wendy and Louise and you will surely get noticed!

Your “bedazzled” email address can cost you the interview

Do you have a cute, flirty, or suggestive email address on your resume, for example:  hotchick@aol.com, or poodlelover@gmail.com, or perhaps goodtimes@aol.com ?

While this may be fun for emails between you and your friends, this could cause you to lose out on an interview! Think about this from an employer’s standpoint. What impression do they get about you when they read these unique, sometimes bizarre, email addresses? What image do you want them to have of you?

If you want to create a professional impression, then be sure you have a professional sounding email address! The most recommended way is simply to use your first name and last name or first initial and last name, such as: janesmith@gmail.com or jsmith@yahoo.com. So, go check your email address and get ready for the phone to ring!

Is Your Confidence Going Down?

Job Search is often a time of mixed feelings – anxiety, excitement, stress, panic, relief, frustration and more. During a tough economy, many job seekers have been either searching for a long time and / or out of work for a long time, which adds more emotions to the upheaval.  Many job seekers talk about their confidence and self-esteem levels going down. They start to question their own value – if I am not getting called in for an interview, then maybe I am just not good enough? Yet, when they think about it logically, they are very confident that their performance for their last employer was top-notch. They were successful in daily job performance, they were well-liked, they could multi-task, and they can provide numerous examples where they contributed new ideas that improved operations, saved money, or added to the bottom line.

 The loss of confidence and low self-esteem is pretty common during an extended job search.  It is a normal reaction to the circumstances. Think about it – so much of our identity is tied to employment – from the type of work we do, to bringing home a paycheck and being a contributor.  Suddenly, we have lost our identity, our paycheck, and no one is calling.  That being said, it is important to seize control and work on your confidence.  Your confidence level can seriously impact your momentum and the way you come across to others. You want to be viewed as someone who is positive, enthusiastic, and ready to work. Exuding low self-esteem can give employers the wrong impression and lead to a vicious cycle of not getting offers and further extending your search.

 Here are some strategies that may help when you feel low:

√        Positive self talk –think about your successes and strength; remind yourself of top notch performance and impact

√        Take a break – be sure to schedule breaks to stay fresh

√        Exercise – get outdoors or to a gym – those who exercise tend to feel better about themselves and improve their physical stamina; they exude energy

√        Reward yourself – figure out what motivates you – a movie, lunch with a friend, a good book…whatever it takes to motivate you for your efforts

√        Take a class – join a program to learn something new

Implementing strategies to increase your confidence will make you feel better, will improve your attitude, and will help with your professional image to get better results!

Don’t Blame the Economy!

You are a recent graduate who just can’t seem to find a job. You may be motivated, have received excellent grades and have committed to multiple internships, so you can’t figure out why the job search process isn’t any easier! It’s often hard to pinpoint exactly where something is going wrong, but founder Kathryn Sollmann (9 Lives for Women blog) highlights some great areas to examine in her recent post titled “7 Reasons Why Jane Has No Job.”

 Kathryn, who met a “bright and accomplished 2011 college grad who has not yet found a job,” discovered that there were at least 7 reasons why this grad’s job search had stalled. Surprisingly, none of them have to do with the poor job market! Keep reading for some crucial areas to work on.

 Most people think that they can look for a job effectively while doing many other things. But Kathryn points out that “finding a job is truly a full-time job. You have to spend at least 40 hours a week on your search to get any significant action. Keep non-search activities to 20 hours a week. If you can’t afford to limit the temp job, make sure that you’re maximizing your job search time in the evenings and on weekends”

 Similarly, many jobseekers have difficulty networking properly. I always recommend the importance of making industry contacts and building relationships, but many college grads may be doing this in a non-meaningful way. Kathryn writes “there are benefits to networking meetings, but success depends if you just happen to meet the right person. Limit in person networking to one or two events a month that are targeted to a desired industry— “

Beyond maximizing networking events, some people are reluctant to utilize other social gatherings as means of networking. According to Kathryn, her college grad “needs to extend her networking circles and think about people she knows from every aspect of her life (schools, clubs, religious affiliations, sports groups, etc.).” Every time a recent grad is socializing, he or she should also be thinking about ways to network! You never know when the right person comes along that might have the job or connection you need to get your foot in the door.

 Kathryn discusses many other essential job-searching tricks in her post, such as creating a job search strategy, using LinkedIn correctly, and maintaining energy in communication. Read more of Kathryn’s wonderful advice and ensure that you are job-hunting most effectively and efficiently.

9 LIves for Women Blog:  http://9livesforwomen.com/2013/02/08/7-reasons-why-jane-has-no-job/

Special thanks to contributing editor, Leora Kanner

Polish Up That Elevator Speech

Most of you have heard of an “Elevator Speech,” right? The story goes something like this – let’s say you have an interview for a job you really want. You get into the elevator on the first floor of the building and find out the other person in the elevator is the head honcho who is going to have the final say in whether you get hired.  You now have about 60 seconds to ride in the elevator with her to the top floor.  When she finds out that you are the candidate under consideration, she seems curious about you. What “speech” can you give her in that elevator ride to peak her interest and ensure that you get the offer? Ahhhhh! If you don’t know, then you need to figure this out – and fast!

You meet people all the time, especially if you are networking, attending professional organization meetings, and actively pursuing job leads. Sometimes, you really only have about an “elevator ride” worth of time to impress someone or not. So what can you do? Try to identify what you really want to market about yourself and what sets you apart out there.  What value do you add? What do you want other networking professionals to remember about you? Practice your “elevator speech” out loud. Listen to other people’s answers when you ask them what they do – what impresses you? Who do you remember and why? These are not easy questions to answer – but investing some time and careful thought into your “elevator speech” can create a lot of opportunities for you.

If you are at a networking event, be sure that your interaction is not “just about you.”  It’s important  to focus on building relationships, too.  So show interest in the other person and ask how you might be able to help them. You will certainly be remembered for that!